What to do when your systems compromise your service

As you know, I’m a huge fan of using systems in your business to make it run more efficiently. However, as I recently experienced, sometimes systems can get in the way of service.

It’s important to always keep the customer in mind when you’re designing your systems. Otherwise, they’ll get lost in the shuffle. This often happens if you’re designing system with blinders on. That means you go through the steps but never really test the process with the end user.

In this video I’ll show you why this often-missed step is so important and what happened to me when it got missed.

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