The top 5 tech apps for 2013

Choosing yogurt is a lot like picking the right tech tool for your business.

I was at the grocery store the other day because I ran out of yogurt. All I wanted was raspberry yogurt. Not Greek style. Not fruit on the bottom. Not fat-free. Not probiotic. Just plain old raspberry yogurt. It seemed like an eternity before I found the right type.

Have you ever felt like that about choosing technology tools?

If so, read on. I’ve got five key tools to help your business become more efficient in 2013.

When it comes to technology, the choices are endless. I’ll bet you’d probably rather stick a hot poker in your eye than research the best tool. It takes time, time, and more time.

To help point you in the right direction, I’m going to provide you with the top 5 tech apps to consider for your business as you move into the New Year. These are tools I use in my business.

1. Dropbox – file sharing

Attention all entrepreneurs, this is a must-have tool for you business. Using a file-sharing app essentially puts files in the cloud so you can access them from anywhere on any device. This is also the spot where my team can place files that are too big to send via email (like videos or images).

2. Evernote – virtual notebook

It’s no secret that I love this tool. I use Evernote for everything – from keeping my marketing and business planning notes in order, to using it as a reference centre for photos. The other day, I recommended a rolling filing cart to a client. I went into Evernote, found the photo (with my notes about how amazing this cart is) and emailed it to her. It took less than two minutes and I had a very happy client.

3. Hootsuite – social media management

Social media is a great marketing channel, but it can be a vortex perfect for sucking time out of your day. With Hootsuite you have a dashboard where you can see what’s happening on all your social media channels at once. You can also schedule your tweets and posts from within Hootsuite, which is a great time saver.

4. Freshbooks – online invoicing

If you’ve been reading my blogs it will come as no surprise to you that I severely dislike anything that has to do with accounting. To say it’s not my strength would be an understatement. Freshbook has changed all that … or at least one part of it. Its friendly design makes creating, sending and tracking invoices a pleasure. It also sends me reminders and updates on how much money is owed to me. I can also link Freshbooks to my PayPal account so my clients can pay by credit card. They love the convenience.

5. TeamworkPM – online project management

This tool has changed my business. I mean it. Using an online project management tool enables me to keep track of all my projects at a glance. I can keep all the files and emails associated with the project in one central place, I create and track my tasks, I collaborate with my team, and for my one-on-one clients, I set up a private space where they can access notes and other reference materials.

If you’re ready to take your business efficiency to the next level, consider using these tech tools to help you get there.

What tech tools do you use in your business? Share you comments below and continue the conversation.

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