The Power of a Cupcake

cupcakeI recently gathered with seven other women entrepreneurs to learn how to use social media tools to market our businesses. We came from many different backgrounds, working in a variety of industries. There was a Feng Shui consultant, a personal trainer and a mortgage broker, to name a few. The energy in the room was high. We were all eager to learn how we could apply these tools to grow our businesses.

Then reality set in. How the heck were we expected to find the time, let alone have the ability, to implement all these great ideas? Although we were a group of talented, creative and intelligent women, we froze in our tracks. [Read more…]

Website Organization 101

website maintenanceI have a confession. I’m not the greatest shopper. I especially don’t excel in stores where there are endless racks, jammed full of clothing, shoes that are scattered everyhwere and accessories that are a jumbled mess on any clear surface. It makes it difficult for me to find what I’m looking for, it wastes my time and frustrates me.

So, when I walk into a store where everything is where it should be, isles are labeled clearly and merchandise is layed out well, I’m in heaven. It takes me no time at all to find what I need so I can get on with my day. And, I’m more likely to return.

Your website should be just like that: well organized, clearly labeled and simple to use. Here are some tips to help you get it that way. [Read more…]

How to declutter your website

Three workers carrying WWWDoes your website resemble the closet under your basement stairs … jammed with random items? Is it full of things you’ve never bothered to clear out simply because they’re hidden from your view and your attention?

In my former career as a website consultant, I worked with a number of clients whose secondary use for their website was to archive documents (usually in the form of a PDF). As we moved toward redesigning their website, we spent countless hours inventorying their content, deciding what should stay and what should go … and trying to figure out WHY the heck those documents and pages were there in the first place.

If you’ve just launched your website and feel everything is how and where it should be, then there’s no need to read any further. But, if you’re like most people and feel your website could use a spring cleaning, read on. [Read more…]

How to take control of your passwords

Online Password SecurityI froze this weekend. Not because I was at a ski hill and the temperature was chilly. It was because I was trying to log in to my Netflix account to view a movie and couldn’t remember my password. (Please tell me this has happened to you too!) I tried a few different guesses, until I finally gave up and had to go through the pain and humiliation of clicking the Forgot Your Password? button and resetting it. Wasted time, wasted energy and worst of all my popcorn got cold!

These days, we have so many passwords to remember. We all go online to do our banking, check our social networks and shop. Many of you tell me you’ve resorted to having one password for all your accounts — a definite no-no when it comes to online security and preventing identity theft (more on that later). There is a solution. It’s safe, secure and easy to use. It’s called a password manager. [Read more…]

Fall in love with your technology

Happy Valentine’s Day!

7 Stylish Valentine Tech Gifts for Under $50

Heart“It’s not a romantic gift if you can plug it in.” These were the wise words of my very close friend when we were discussing gift giving for Valentine’s Day. She speaks from experience. Her husband once gave her a fire extinguisher as a gift. I am not kidding. As you can imagine, that gift didn’t go over very well. He’s still in her bad books for that one.

But, that story got me thinking.

Can a tech-focused gift be romantic? Can it express your true feelings without making your Valentine run for the hills? Well, after some careful research, I’ve found 7 stylish and romantic tech gifts for Valentine’s Day that are sure to show you care. [Read more…]

5 Ways to Dispose of your Electronics Responsibly

Electronics RecyclingLast weekend I was enjoying a peaceful walk in nature with my best pal, Lucy. She’s my 4-year-old Airedale Terrier. As she was running up and down the hills in the ravine chasing squirrels, my eye caught a very depressing scene. There, laying in the bushes was an old computer monitor. It was black, smashed up and ugly.

Today, there are so many ways to dispose of electronics in a safe, environmentally friendly way.

So if you’re thinking of getting rid of that old computer, cell phone or printer, here are five ways to do it responsibly. [Read more…]

Saying thank you has never been easier

Thank YouHow many of you have written your thank you cards for the gifts you received during the holidays? If you’re like many people, the answer would be “not yet” (meaning not ever).

My mom was a stickler for making me write thank you notes. Every year after Christmas, she’d ask me if I’d written my Thank You Notes. When I got into my teens, I can tell you this was the perfect excuse to roll my eyes and let out a big sigh.

Fast forward to present day. I still hear her voice asking me the million dollar question. But, thanks to her years of training, I’ve got it covered.

Saying thank you is something few of us do enough. The reasons? Lack of time and sheer laziness. I’ve heard these excuses before … “It takes too much time” “I don’t have any cards” “I don’t have stamps” “I can’t remember who gave me what.

Well I’m here to help you get over these excuses with a tech solution that will help you say thank you in less time, with creative style and with great ease. [Read more…]

How to use your voice to get more done

microphoneI just bought the iPhone 4S. I couldn’t resist.

I did have a business reason for making this purchase, it wasn’t only for fun and games. The main reason was to meet Siri. As it turns out, I like her so much, I’ve made her part of my team.

Who is Siri? In my mind she’s my new assistant. In the real world, she’s Apple’s voice recognition software, and she came built into my new iPhone.

Here are the top five things Siri does for me: [Read more…]

5 Reasons to Use a Digital Calendar for 2012

calendar on a smartphoneI was with a colleague the other day and we were setting up our next meeting. I whipped out my smartphone, she sheepishly reached into her briefcase and pulled out her paper planner. Then she whispered, “I still use a paper planner, isn’t that pathetic?” Now, she may have been embarassed because my focus is helping people use technology to work smarter. But the fact is, if you’re using a paper system that works for you, then that in itself is working smart.

But for those who are currently using a paper calendar and contemplating switching over … this blog is for you. (For those who are digital already, read on. There may be some features you didn’t know about.) [Read more…]