How to set up Google Alerts

I finally did it.

After procrastinating for a very long time, I decided the time has come to post my very first screencast tutorial. There will be more screencasts coming your way, but the theme of each will be the same: DIY Efficiency. Each screencast will outline action you can take to simplify your business to increase your productivity.

This week I’ll show you how to use Google Alerts.

For those of you who have often wondered about Google Alerts and what it can do for your business, this screencast will be of particular interest to you.

There are three main reasons to set up Google Alerts:

  1. To keep track of your competitors.
  2. To protect your brand by monitoring what people are saying about you online.
  3. To grow your business by understanding the needs of your ideal clients.

I’ll take you through the step-by-step process of setting up your own Google Alerts, so you can stay informed without being overwhelmed.


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