5 ways to escape the analysis paralysis trap

iStock_000008156617_editWho would have thought your brain could sabotage your productivity? It’s true, and here’s why.

Entrepreneurs are creative people. It’s a fact. That’s why we went into business for ourselves. We embrace our creative side. We’re proud of it. We love to show it off and reap the many accolades it brings. But there is a dark side to our supercharged brains.

It goes by many names: analysis paralysis, overthinking, obsessing. Whatever you want to call it, the outcome is the same… delays, bottlenecks, wasted time.

How do we, as creative entrepreneurs, restrain our instinct to let our imagination get the better of us? I’m going to share 5 ways you can get over yourself and get things done in your business.

Due diligence or overthinking?

As a business owner, you can’t make a decision or implement an idea without careful consideration of the facts. The problem arises when you can’t stop the tide of ideas that flood your brain. You feel as if you’re drowning. You can’t breath. You can’t move. You are sinking.

Moving forward from this place is impossible because all the ideas circling around in your brain seem like good ones. So you get stuck and that’s when your productivity grinds to a halt.

5 ways to break through the bottleneck

No one wants to get to the end of the day having accomplished little more than scribbled ideas on a piece of paper. Only you can pull yourself out of this state of analysis paralysis.

Here are 5 ways to do it.

  1. Get it out of your head. Drain your brain of all the ideas swirling around. Spend 15 minutes (or however long it takes) to log all those thoughts and visions. You can draw mind maps, make lists, or record your voice – whatever works best for you.
  2. Just do it. Push past all your fears and doubts, and start. Everything great starts with one first step. (Tweet this!) It might be as simple as opening up a Word document and starting to write that blog, or clicking the send button to pitch an idea to a prospect. Whatever the first step is, take it.
  3. Turn that frown upside down. When the negative self-talk sets in, reframe it into positive statements. Give yourself a reboot and instead of talking and thinking about all that can go wrong, focus on all that will go right.
  4. Review your goals. Put aside any ideas that are unrealistic or don’t play into the bigger picture. Bring into focus the ideas that are achievable and relevant to your business and your clients.
  5. Make yourself accountable. Tell someone about your idea. Set a date and promote it to the world. That way you’ve created a deadline for yourself and you have no alternative but to meet it.

Fill your day with time well spent

Whenever you feel yourself slipping into that world of overthinking and obsessing about ideas, I have four words for you: snap out of it. Only you have the power to change the way you deal with analysis paralysis. Put these five ideas into play and make the most of your time.

Now I want to hear from you!

  • Have you ever experienced analysis paralysis?
  • How did it feel for you?
  • How did you push past it and get on with things?

Share your comments below and let’s continue the conversation.


  1. I love your website! You give clear and concise advice. It feels like I was led here today. Thank you.
    So I’m curious, is there a way to balance the right an left brain tendencies? Is that the ultimate challenge for an entrepreneur?

    • Hi Malaika. So glad you’ve arrived at my website. I know you’ll find the information useful and inspiring. You ask a great question! It truly is the ultimate challenge for an entrepreneur to take a “whole-brain approach” to their business. Both sides are vital to our success as entrepreneurs. We tend to gravitate to what comes easily and naturally to us, and stray from those tasks that feel “hard” and require extra effort. It’s important for us to understand how we absorb and make sense of the world around us. In doing so, we can organize our surroundings accordingly. Is there a way to balance the two? The answer is, yes. There are brain exercises we can do. We can put systems in place that will guide us. Or we can look for mentors, coaches or consultants to help us along the way. The key is to be mindful at all times. Recognize which side of our brain is dominant and constantly find ways to strike a balance in a way that feels authentic to ourselves and our business.

  2. Thank you for the feedback . I really appreciate it.

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